Main store
Our flagship store, located in Upanga at the heart of Dar-es-Salaam, serves as the central hub for all our operations. It comprises of our head offices, our state-of-the-art lapidary and jewelry workshop and a captivating museum, showcasing the rich history of Tanzanian gemstones and the artistry behind our collections. At the heart of it all is our beautiful showroom and together, these elements create a unique and immersive experience, blending tradition, craftsmanship, and innovation under one roof.
Museum
The stunning museum at our main store is home to an extensive collection of gemstone specimens, with a primary focus on the rich and diverse varieties found in Tanzania. Curated over the past three decades, this remarkable collection is truly a highlight of any visit to our store. Visitors are invited to explore at their leisure, immersing themselves in the fascinating world of gemstones.
Workshop and Lapidary
Our workshop consists of a lapidary where gemstones are carefully tested, cut and polished to ensure that each piece in our showroom is of the exceptional quality we are known for. Custom jewelry pieces are also handmade in our workshop by skilled artisans, some of which are on display in our showroom while others are created to order for specific clients. Each item, whether it’s a loose, expertly cut gemstone or a one-of-a-kind piece of jewelry, is crafted with the utmost attention to detail and a commitment to the highest standards of quality.
Showroom
Our showroom is truly a shopper’s delight, offering an extensive variety of all the exquisite products available across our stores, all in one convenient location. From dazzling Tanzanite gemstones to expertly crafted jewelry, the showroom showcases the finest selections, allowing customers to experience the full spectrum of our offerings. Whether you’re seeking a unique piece of jewelry, a rare gemstone, or simply browsing for inspiration, our Upanga showroom provides a welcoming and immersive shopping experience, with a diverse range of items to suit every taste and occasion.
Gem Lab
Since 2010, in response to the growing need for gem identification and standardized certification, the Afro Gems group established an in-house gem testing facility equipped with state-of-the-art instruments and staffed by a qualified gemologist. Every item we sell is thoroughly tested and comes with a certificate of authenticity issued by our own gem lab, verified and signed by the gemologist. This in-house facility not only enhances our customer’s confidence in the quality of our products but also provides them with a reliable guarantee of authenticity.